Technical lead - digital marketing program seo Job at Appridat Solutions LLC, Foster, CA

Sk9tQXlvRGdjNnRGR1A3ekpDSUxiMFNpWkE9PQ==
  • Appridat Solutions LLC
  • Foster, CA

Job Description

Technical Lead - Digital Marketing Program (GMP, GA, GTM & SEO role)

Foster City, CA 94404 (Onsite)

NOTE We can submit Consultant / Lead / Manager level candidates with experience in Google Marketing Program (GMP), Google Analytics (GA / G4A / Google Analytics 360), Google Tag Manager (GTM), SEO, Digital Marketing, Hot Jar, Site Improve and Dashboard. This is a Technical, Hands-on experience and IC role.

We are hiring Technical Lead, Digital Marketing Program (GMP, GA, GTM & SEO role) with 10+ years of IT and related experience. The ideal candidate should be well-versed in Google Marketing Program (GMP), Google Analytics (GA / GA4), Google Tag Manager ( GTM ), Hot Jar, Site Improve, Dashboard along with having in-depth SEO analysis skills across various marketing programs. 8-10 years' experience working in a marketing or related role; Experience managing Marketing Email campaigns. Experience with Marketo or similar marketing automation system; Familiarity with Salesforce or any other similar CRM. Demonstrated experience working in an analytics/data-driven roles. Bachelor s Degree or higher in Information Systems, Computer Science, or equivalent experience. Preferred - Any technical certification in Google Analytics, GTM. Team size handled (if any) - Minimum 8 years/more. Strong customer service & customer facing skills. Excellent verbal and written communication skills. Strong interpersonal and multitasking skills. Strong organizational and analytical skills. Ability to lead and motivate others. Ability to work well in a team environment. Be proactive and take strategic decisions and suggest best practices.

Google Marketing Platform (GMP) Roles/Responsibilities:

  • Strong experience in Digital Marketing, Google Analytics (GA / G4A), Google Tag Manager (GTM), Google Ads, SEO, Pay per click analysis, KPIs tracking and data analysis
  • Excellent in Analysing performance data and optimized campaigns for better performance Analytics strategy and Analytics dashboarding skills; Apart from GA4 and GTM, Tools like Hotjar, Siteimprove etc
  • Executed tests, collected, and analysed data and identified trends and insights to achieve maximum ROI
  • Experience in Monitoring competitors activity to identify any new strategies that may affect business goals
  • Successfully developed and implemented digital marketing campaigns across a variety of social media channels to drive growth and customer engagement
  • Well designed and implemented SEO and PPC strategies to increase brand visibility and website traffic
  • Collaborated with team members to develop effective strategies to optimize website user experience and maximize conversions

SEO Roles/Responsibilities:

  • Conducting market research to better comprehend prevailing consumer behaviours
  • Reviewing our former campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs
  • Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clients
  • Experience Affiliated marketing, SEO efforts and conversion funnels to generate monthly unique visitors and in monthly revenue
  • Designed, implemented and optimized retargeting ads using Facebook and AdWords to improve the visitor conversion
  • Planned and performed keyword research, in SEO; Created a holistic paid acquisition strategy which improves ROI
  • Implemented A/B testing framework for SEO purposes for all content, which improves ranking. Been a part of the launch of a campaign for a new product
  • Collect A/B testing data to improve campaign performance, leading to average improvement (campaign start to campaign end)
  • Email marketing strategy for product based on user engagement to increase the revenue
  • Conducting market research to better comprehend prevailing consumer behaviours
  • Reviewing our former campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs
  • Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clients
  • Managed Social media campaigns and reviewed all website content to optimize it

Thanks,

Himabindu

Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.

Report this job
  • Dice Id: 10107680
  • Position Id: 8433256

Job Tags

Contract work,

Similar Jobs

Petsmart

Retail Sales Associate Part Time Job at Petsmart

 ...RETAIL SALES ASSOCIATE ABOUT OUR STORES: Working at PetSmart is not a job, its a community of those who work together for the love of pets. As a PetSmart Sales Associate , you arent just selling products, youre helping pet parents find the very best solutions... 

ATC White Plains

Oncology Pharmacist, Registered Job at ATC White Plains

Position SummaryUnder the general direction of the Director of Pharmacy Services, the Registered Oncology Pharmacist provides comprehensive pharmaceutical care and work with our Infusion Center, Hematology Oncology Unit and Oncology Physician Practice nursing staff.... 

Independence Wine & Spirits

Fine Wine & Spirits Consultant, Upstate NY Job at Independence Wine & Spirits

Fine Wine & Spirits Consultant Are you someone who values being acknowledged for their hard work? The Sales professional we need...  ...Qualifications/Requirements:* Bachelors Degree preferred.* Industry experience required; 3-5 years of NY sales experience preferred.... 

LaSalle Network

Technical Recruiter Job at LaSalle Network

 ...LaSalle Network is expanding our Dallas office, and we are in search of an experienced Technical Recruiter to join this high-performing group. With over 26 years in business, LaSalle has experienced organic growth every year and proudly boasts a management team with an... 

Otis Elevator

Model-Based Design Intern Job at Otis Elevator

 ...United States of America Location: OT556: Farmington Hills, 34705 West 12 Mile Rd, MI, 48331 USA Otis Elevator is seeking a model-based design algorithm development engineering intern who will be involved in the research, development and deployment of control...